People just love to know how you got started

  One of the most effective ways to promote your business is by telling your story. "I sell shower home lift curtains, more than 10,000 styles and types. Got started when our shower curtain kept ripping and searched for something better."

  People just love to know how you got started, what you do, and how you do it. Sometimes people simply want the bare bones 10 seconds version like my fictitious example above. Other times they have questions and want to know in detail about other parts of your story -- like are there really more than 10,000 kinds of shower curtains?

  In our advanced, modern world of Twitter, Facebook, and Pinterest is something as basic as telling your story all that important? You better believe it is! That's the ONLY reason those famous sites exist -- to encourage people to tell their stories.

  There are probably famous business stories in your community. Every town I've ever lived in had a well-known tale about the humble beginnings of a major local business. "That restaurant started as a train car. Then expanded."

  Back in the 1980s when I was a radio DJ in Oklahoma City, there was a thriving electronics box store named Soundtrack. The owner was a young woman known as Linda Soundtrack. She flooded the airwaves with her own wacky commercials. Soon everyone was telling the same story about Linda Soundtrack coming to town in the 1970s selling car stereos out of her trunk, growing her mighty business from those humble beginnings.

  Linda herself told me the story was far from the truth, but Ms. Soundtrack knew a good thing when she saw it and ran with the myth. It got her countless media interviews and kept thousands of people talking and thinking about her.

  Here is how YOU can make your story work as a powerful marketing tool:

  1. Develop a one line version of your story. Sometimes it's called your elevator speech. So if you are on an elevator and somebody asks you "what do you do?" -- you can answer quickly before the doors open.

  The little story at the top of this article is an elevator speech: "I sell shower curtains, more than 10,000 styles and types. Got started when our shower curtain kept ripping and searched for something better."

  Did his business really get started when the shower curtain ripped? Maybe not. But our hero knows everyone has suffered with ripping shower curtains. It is highly relatable so he incorporates that into his story. The truth may be he did two years of market research to find a niche that uncovered a highly renewable and affordable entrance into the home improvement space. But that's pretty boring to the average person.

  2. Watch for part of your elevator speech to catch the attention of your listener. They will latch on to one thing you said and want to know more. "Are there really 10,000 different types of shower curtains?"

  That is YOUR opportunity to go into detail. Tell your listener as much as they want to know. Oh, and you can help them find the right shower curtain if they like. "Here's my card with my website. Browse all 10,000 there."

  3. Also develop a one paragraph version of your story. This version has more detail and is the one you will tell when a reporter calls or emails to interview you. Mine goes "I spent 21 years working on-air in Radio and TV. When the Internet came along, I jumped on in 1996 with one of the first Marketing Expert sites and rode the Internet wave for the next 15 years. Thousands of customers later I have the experience YOU need to get you proven results FAST!"

  Think up your story, then practice several versions of it. It's easiest to practice in the car when driving. And never be shy about telling your story. People love them!

There are multiple approaches to personal weight loss goal

There are multiple approaches to personal weight loss goals. Each approach has it's own unique way of working with the body to lose fat.

One of the most sought after methods of weight loss is rapid fat loss. People want to lose as much weight as they can in the smallest amount of time possible.

It is important to realize that this approach can be unsafe and unhealthy. Losing too much weight too quickly, or losing weight through unhealthy means, can actually harm your body and your goals.

These six tips will help you to lose the weight that you want to lose as fast as possible through healthy means.

*Lift Weights

One of the best tips for rapid weight loss comes straight out of the gym. While it is important to get your cardio workout in, it is also important to lift weights. Muscle needs to burn calories, and fat, to rebuild and strengthen. The more muscle you build, the more fat that you will burn.

*Add Cardio Into Your Day

If you want to lose weight quickly, you need to start adding extra cardio into your daily routine. You need to add extra movement to help you to burn more calories throughout the day.

If you work in a building, take the stairs instead of the elevator. If you are walking around the building, take the long way around to your destination.Walk to anywhere if it is possible. These extra steps will add up over time, and will help you to lose more weight.

*Cut Sugars,Fatty Foods and Take Away Food

If you want to lose weight fast, you must cut bad foods from your diet. They simply bring your progress down, adding extra calories to your daily diet.

If you are trying to lose weight quickly, you need to cut out all fast foods, and all forms of junk food. These add calories to your diet, and will make it impossible for you to lose weight quickly.

*Eat Breakfast

You have to eat breakfast if you want to lose weight as fast as possible. Eating breakfast will help to get your metabolism started earlier in the day. This will help you to burn more calories over the course of a day, helping you to lose weight faster.

*Drink Water

When you feel hungry, drink water. Sometimes, the body is thirsty, and will give you a signal by making you feel hungry. You may eat because you feel hungry when in reality, all you needed was some water.

*Your mindset

You have to keep remaining yourself that you are going to make it. Write down your goal for each week.

These simple tips are not going to cause you to lose 20 pounds of weight in one week. These rapid fat loss tips will give you the tools that you need ot lose weight as fast as you can in a healthy and lasting way.

By changing some of your most basic daily habits, you can lose weight faster than those who rely on crash dieting and fad dieting.


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